Poshead & Frank Denota

In Rome Thursday 16 December in via del Babuino 158/A

Poshead, the most sought-after accessories brand among the international jet set, celebrates its 10th anniversary with a liaison of excellence: Maestro Frank Denotes , contemporary pop art painter from New York by Andy Warhol and Keith Haring .

Once again the contamination between fashion and art manages to create an explosive mix of colors and irony in which the accessory becomes a message and the painting becomes almost material.

If, as the gallery owner Muriel Latow said, the spirit of pop art is to reproduce “something you see every day, something anyone can recognize”. Something like a can of Campbell's Soup” , Frank Denota has perfectly captured in the inevitable frame present in all Poshead models the element of recognizability and uniqueness, transversal to a world of fantasy and contemporaneity.

A video performance is scheduled for this evening by singer-songwriter Anastacia, famous for the originality of the eyeglass models that characterize her looks and who will wear a model of poshead glasses in the launch photo of her upcoming tour.

“This fusion between fashion, art and music represents the synthesis of our brand's mission” declares Antonella Falasca , creator and soul of Poshead , “and expresses the vocation of each of our models, which, despite being born from an all-Italian craftsmanship, lives a cosmopolitan personal history”